Will Larson tries the software factory pattern at Imprint, letting agents own goals, fill gaps, and push PRs

Trying the Software Factory Pattern

Will Larson pushed his agent setup at Imprint further: give an agent a Linear project, and it first checks for a Notion RFC and Datadog/Snowflake dashboards—prompting you to create them if missing. It then scans task status, adds newly identified work, and picks up unblocked tasks to write PRs, nudge reviews, or ask clarifying questions. After a task completes, if the project description is stale, it re-runs the full loop. Larson says this forced him to hand over goal-state he used to hoard, so agents can now judge direction. He plans to move this loop from local to the company's internal 'Agent Fleet' orchestrator. The post does not disclose performance numbers or cost.

Why it matters: Will Larson's 'software factory' experiment is one of the most grounded first-person accounts of AI coding adoption in 2026. From company-wide Claude Code rollout to Agent Fleet orchestration, every step has concrete decisions and failure modes—directly useful for teams pushin...