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John Ternus's first test at Apple: selling a $2,000 foldable iPhone

John Ternus’s first test at Apple: selling a $2,000 foldable iPhone

FT reports Apple hardware chief John Ternus faces his first big test: launching a foldable iPhone priced around $2,000. The article focuses on pricing strategy and market reception, but doesn't disclose release date, screen size, or fold form factor. For AI practitioners, this signals a new ceiling for premium consumer hardware pricing, potentially influencing edge AI chip and foldable interaction R&D.

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