OpenAI has started putting ads on paid plans

Tell HN: OpenAI has started putting ads on paid programs

A user on the £6.99/month ChatGPT Go plan started seeing ads for Financial Times, Shein, and Amazon Prime Day inside a chat about mobile game tips. They cancelled immediately. Commenters note the Go tier pricing page has said 'may include ads' since January, but actual ad delivery appears new. OpenAI attended Cannes Lions this year, has 900M users and 50M paying subscribers, and is heading toward an IPO—ads were inevitable. The post doesn't describe how the ads were displayed in the chat UI.

Why it matters: Ads in a paid tier is a sensitive product pivot with a concrete first-hand report, but it's a single data point with no official response — 72 at the featured threshold.