OpenAI NewsJun 22, 2026, 07:00 UTC+8

Samsung Electronics rolls out ChatGPT and Codex to employees in one of OpenAI's largest enterprise deals

Samsung Electronics brings ChatGPT and Codex to employees

Samsung Electronics is deploying ChatGPT Enterprise and Codex to all employees in Korea and its DX division worldwide, covering R&D, manufacturing, marketing, and more. OpenAI calls it one of its largest enterprise launches ever. Codex now has over 5 million weekly active users; weekly actives in Korea grew nearly 800% since Feb 1, 2026. The post does not disclose deal value or rollout timeline.

Why it matters: One of OpenAI's largest enterprise deployments ever, with a concrete 800% Codex WAU spike in Korea. No deal size or timeline disclosed, so it stays at 78 rather than the 85+ band.

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The scale is what makes this worth a click: all Samsung Korea employees plus the global DX division, spanning R&D, manufacturing, and marketing. OpenAI calls it one of their largest enterprise deals ever. Codex weekly actives in Korea jumped nearly 800% since February, now over 5 million globally — that's real momentum.

I'd discount this a bit, though. It's an OpenAI announcement, so no deal value, contract length, or rollout timeline. We also don't know if Samsung runs internal models in parallel. This reads as a relationship signal: Samsung is already an AI infrastructure partner supplying memory chips, and now the tie extends to workforce tools. The interesting test is whether Codex actually gets traction outside engineering — the post mentions non-technical teams building internal tools and workflows. If that materializes in manufacturing and marketing, it's a stronger story than yet another dev-tool deployment. For now, it's a big-name logo with no performance data.

Source: OpenAI News · openai.com
Published: Jun 22, 2026, 07:00 UTC+8 · Jun 22, 2026